I just spent the past 36 hours with my friend
Josh Wilson, who in addition to being a great
shooter, is also employed at
Starbucks. The company is going through some major changes as of late, and it was fascinating to hear what will be happen in the future.
More emphasis on atmosphere and excellent quality, less on profit and speed of service. This is a very honorable undertaking that
Starbucks is doing, and I can't wait to see how it will turns out.
However,
if you live in Birmingham, you have a shining example of a coffee company whose emphasis has always been on the quality, atmosphere, and the Art of coffee.
Primavera Coffee Roasters is remarkable.
Fact.
I first heard about them from a friend in Chattanooga, who was originally from Birmingham. They didn't pop up in my life again until I started attending
UCF a few years ago.
Primavera provides the coffee for the
UCF House, and it was during my frequent all night writing fits, that I came to love of their Guatemala Atitlan.
Primavera again reminded me of their awakening taste, when they became the sole provider of
Urban Standard's coffee.
I have this to say.
Those who take their art seriously usually gain my respect by their sheer dedication and discipline.
Those who are able to expose art in unexpected and unique fields, keep my eyes and spark my creativity.
And those who are able to accomplish both of these things with passion and consistent excellence become a part of my passion and a part of my art.
So, thank you
Primavera for helping me Awaken my Senses.
*
Peace. - Caleb
P.S.
CNN recently covered a story featuring
Brett Burton (co-founder of Primavera).
*Photo provided by one of my students in Romania
Labels: Art, Coffee, Josh Wilson, Liquid Art, Primavera, Romania, Starbucks